Case study
C&G Developments
Turning a six-month new-build story into a high-performing organic content engine.
Explore the projectThe project
Turning a six-month new-build story into a high-performing organic content engine.
From February to August, Bear Media followed a C&G new build from active construction to finished family home—combining site footage, drone progress and completed interiors in one concise project film.
The work was impressive in person, but their digital channels needed a stronger rhythm of professional content that could build trust, show progress and turn real projects into visibility.
Visit live websiteFeatured project film
New Build Captured: February to August
A 104-second construction timeline showing monthly progress, on-site work, aerial context and the finished home.
More project films
Real work. More useful stories.
Short, mobile-first films turn individual stages of a project into proof that can be shared across the website and social channels.
Film 02
From Build to Home
A vertical project film following a new build through construction and into a finished family home.
Film 03
Kitchen Extension Progress Update
A concise site update showing the stages, detail and workmanship behind a family kitchen extension.
Film 04
Creating More Space for Family Life
A short before-and-progress story showing how an extension creates more practical space for family life.
What Bear Media delivered
Built around the work.
Photography
Site photography captured detail, progress and finished spaces with a consistent editorial look.
Drone
Aerial content showed scale, setting and build progress in a way ground-level images could not.
Video Production
Short-form walkthroughs and project updates turned active sites into useful, trust-building content.
Social Media
A regular publishing rhythm helped Facebook become a stronger visibility and enquiry channel.
YouTube
Project videos and Shorts created a longer-term content library around real developments.
Results
Proof that belongs in the story.
Content Views
143,595+736%People Reached
34,117+949%Reel Views
96,500FacebookContent Interactions
2,100+568%Page Visits
3,900+191%YouTube Views
2,499- Organic reach and video performance increased without paid advertising.
- Project walkthroughs and behind-the-scenes content became the strongest performers.
- A growing content library now supports future enquiries and brand trust.
“Garry made the whole process easy. The drone footage and photography completely changed how we show our developments.”
RachelC&G Developments